The engine behind digital loyalty and rewards in the region
One digital system for enterprises, merchants and individuals to manage, run and exchange non-cash value on a single network, fully compliant with Saudi regulation
+4 Millions
Active users in KSA and region
+2000
Partner & Facility
+800 Millions
Transaction Value
+8 Years
Leading the non-cash value market
A leading Saudi company running the digital infrastructure for non-cash value
The largest platform for loyalty, incentive and reward programs
Loyalty solutions built today for tomorrow's needs
Connected solutions under one roof, helping every sector get the most from digital loyalty
Enterprises
One platform for employee and customer rewards, with detailed reporting and flexible integration into your systems
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Merchants
One platform for building digital loyalty programs and cards, with direct customer notifications, offers, and discounts
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Our vision
For Resal to be the reference platform for non-cash digital value in the region, where points, rewards and digital cards move freely on secure & scalable infrastructure.
Our mission
To build customer-centred solutions that let companies, merchants and individuals send and receive value-based digital payments instantly, anywhere, at any time.
Our values
What governs how we work
One team
Decisions come from real collaboration, and how fast we coordinate shows in the customer’s experience.
Transparency
We say what we can and cannot do. Clear pricing and explicit agreements are condition of operating.
Customers first
Product decisions start from a real customer problem, not from what is easy to build.
Sustainability
We build infrastructure meant to run for the long term, so sustainability guides every innovation.
Innovation
We build what the market needs and does not yet have, to make products that matter.
The region's largest non-cash value infrastructure
A growth story built on numbers and deliberate strategic shifts
2018
Founded
Resal launched in Jeddah as a digital gifting platform, founded by Hatem Kameli and Fouad Al-Farhan, to bring a complete digital experience to the prepaid card and value market.
The team found new opportunities in prepaid cards and rewards, and began shifting towards serving the business sector and enterprise loyalty programs.
2020
Early market expansion
2022
Enterprise transformation
Resal became a software solutions company specialising in prepaid digital cards, digital rewards and loyalty solutions, and its client base grew to include the Kingdom’s largest organisations.
A $9 million funding round closed to accelerate technical development and widen the Resal network, and active users passed 4 million.
2024
Attracting investment
2026
Leading loyalty and value exchange
Building and launching the largest software infrastructure of its kind (Resal Connect), and directing every solution towards leading the future of non-cash value in the Gulf and the Middle East.
Trust built on regulatory compliance
Reliable and fully compliant
100% Saudi company
Resal is established in the Kingdom of Saudi Arabia with its headquarters in Jeddah. Its products are built to fit the Saudi and Gulf market.
Local hosting inside the Kingdom
All transaction data are processed and hosted on servers inside Saudi Arabia, in full compliance with the Personal Data Protection Law (PDPL).
ISO 27001 certification
The strictest international information security standard. Every Resal service and product carries this certification.
Aramco cybersecurity compliance
Resal holds Saudi Aramco’s cybersecurity compliance accreditation, one of the strictest IT security standards in the region.
The Resal Family
We are building infrastructure for an active market that is not yet complete. Our team is spread around the world, working on real technical challenges in alternative payments, loyalty programs and digital financial settlement. We work together, learn together and succeed together. If these challenges appeal to you, take a look at the open roles.